University of GUELPH Bookstore
The University bookstore was positioned to address the 3 R’s of retail, renovate, rebrand and re-organize. Consolidating apparel into it’s own, high energy, boldly styled environment, maximizing product presentation for the balance of the category facings, designing an efficient checkout system that addressed the key “rush” constraints, created a unique shopping experience for both the University students and it’s outside customers.
